Beginning creator's first starting out, and even long-time creators, on YouTube can often struggle with racking up the views and subscribers and aren’t sure what to do about it. To help those that want to increase their YouTube influence and subscription numbers, Benji Travis and Sean Cannell have outlined 10 mistakes that YouTuber's make and how you can avoid them.
Check out the full YouTube video.
Here’s a rundown of the mistakes they go over in the video and how you can avoid them yourself”














1. Not Looking into the Lens
One of the quickest ways of getting people to subscribe to your channel is to connect with them on a personal level and you do that by making eye contact with them like you are in a conversation with them. If you’re not looking into the lens, people will feel disconnected from you and even makes your video feel a little awkward. “In a real example of this is imagine you’re you’re talking to your friend, but they’re looking at your forehead,” says Travis. “How awkward would that be and that translates to video as well.”

2. Spamming Comments

We’ve seen this all over YouTube. YouTuber creators commenting on popular videos from popular creators asking people to check out their channel, basically promoting their channel on someone else’s channel. Travis and Cannell recommend that you don’t do this and instead engage in conversations rather than blatantly promoting your channel. “You vibe with people. You watch other people’s videos and you leave comments … and you let them discover your stuff,” says Travis. So instead of asking for subscriptions through sub-for-sub comments, add value to your stuff by engaging with other channels’ content.








3.  Bad or Confusing Video Titles

One of the most important aspects that you need to nail with your videos, especially if you are just starting out is to have good titles. Travis says the he sees a lot of beginners copying what other popular YouTubers are doing with their titles or using their channel’s name in their video names and he doesn’t feel that’s a good approach. “You need to be having searchable content be part of that first part of the title,” Travis says. Cannell agrees, “It’s kind of like you don’t want to use insider language because there isn’t a bunch of insiders yet.” Make titles that are easy to search and find.








4. Failing to Utilize Existing Network

By now, it’s safe to assume that you have other existing social networking accounts aside from YouTube. These accounts are potent pools of highly convertible connections which should be funneled to your YouTube channel.
Because all these people already know you and have established a relationship with you, convincing them to watch your newly uploaded videos shouldn’t be too hard at all – all it should take is consistent promotion of engaging content.
You can start by either posting your YouTube videos on Facebook, or by uploading those same videos directly to Facebook. Here’s a great example from Walmart, a company with a consistent track record of uploading videos.
Aside from easily garnering more views and further strengthening your social proof, you can also boost your popularity on those social networking sites by simply promoting your content – that’s like hitting three birds with one stone!










5. Having Bad Audio, Video and Lighting
By this mistake, Cannell makes it clear that they aren’t telling you to go out and buy a new camera, rather you should just be “thoughtful about shooting in a quiet place so that audio is good … be thoughtful about shooting during daylight in front of a window so that the lighting is good … and thinking about your video quality.” He later says that you should always be looking to improve your audio, video and lighting anyway you can, whether that be in the places you are shooting or with the equipment you are using.








6. Giving up When the Going gets Tough

Newcomers might realize soon enough that gaining viral success on the internet – and most especially on a highly competitive platform like YouTube – isn’t at all easy.The truth is, there’s no such thing as overnight success for the vast majority of YouTubers out there.The good news? Even some of the biggest YouTubers today were in the same spot you are in right now. They also started out with a just a few subscribers and not a lot of views, but they soldiered through it to get to where they are now.









7. Monetizing Too Early
Travis and Cannell suggest boosting you influence before monetizing. You don’t want to distract your audience with ads before you have a big influence on them. Making money comes after you have a good following.








8. Having Low Energy

This is kind of a given, but people aren’t interested in watching someone that doesn’t engage them. To avoid boring your audience, always have energy and passion in your videos that will give people a reason to keep coming back to see you.

9. Time Gap Between Videos
There should be a time gap between uploading your videos. The mistake that new YouTubers commit is that, if they do not get views on their upload, they either start uploading multiple videos, or do not upload any video at all. Instead of doing this, follow a regular time gap between your videos. But that doesn't mean that your videos have a time gap of a month or so. A proper time gap should be followed while uploading your videos.








10. Being too Impatient

Lastly, know that building a successful YouTube channel takes a lot of time. Don’t give up and keep at it. The more you do, the better you will get and you’ll begin to have a bigger impact on your audience.
If you want to learn how you can have an even bigger impact on your YouTube Audience, check out a few personality tips from YouTuber’s Tech Mian G.
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